Reflecting on Success: Unwrapping First Event’s 2024’s Highlights

As 2024 draws to a close, each of the stats and wins we’re reflecting on are more than just our headlines of the year. They also represent countless hours of work from our dedicated team, as we’ve pooled together multiple areas of creative event expertise to forge incredible results for our clients. This vision and this level of commitment aren’t unique to 2024. It’s something that has defined how we’ve operated for the last 25 years and will continue to shape the positive impact we create in years to come. Not just within our team, or for our clients, but for the thousands of attendees whose lives we’ve touched with our strategically crafted experiences over the last year. 

With that in mind, let’s unwrap our successes of 2024.

2024: Our growth

Throughout our evolution to strengthen our position as a full-service event agency, we’re incredibly proud of the results we’ve created, both for our clients and our team, and across our community engagement. 

In 2024 we have: 

  • Delivered 223 event experiences across multiple cities, countries, and continents. 
  • Expanded our in-house services by hiring 19 new team members, and creating 7 new roles across our different disciplines. 
  • Promoted 14 of our team members for their hard work and commitment.
  • Received 7 award nominations, including Micebook’s Best Agency of the Year and C&IT’s UK Agency of the Year. 
  • Been named one of the Sunday Times Best Places to Work, for the second year in a row.

Thought leadership: Starting important conversations

At First Event we like to be generous with our collective expertise. 2024 was about us owning that position as thought leader, and sharing our experience and insights across our industry and wider communities. Over the last year we:  

  • Sponsored and spoke at the Prolific North Marketing Fest about what it takes to create truly iconic experiences.
  • Collaborated with Campaign UK and C&IT on a podcast centered around mastering event marketing in 2024.
  • Took part in a panel at CVent, discussing gender parity and transforming the workplace through the “Destroying the Glass Ceiling” initiative.

Giving back through community engagement:

Beyond our business success, we’ve continued our passion for making a difference to the wider communities that we are a part of. This year we: 

  • Sent two team members to Africa to visit the school the company sponsors. 
  • Participated in charity events, including a dragon boat race and the CEO Sleepout, raising funds for the homeless. 
  • Hosted our own First In thought-leadership event experience, designed to engage key individuals in the industry. 

Looking ahead:

Over the next year, we plan to continue and consolidate the level of growth we’ve seen in 2024, gathering momentum as we further embrace our full-service offering as a creative event agency. In 2025, we’re looking forward to using our access to the latest data and insights to help clients craft targeted event experiences, executed strategically to realise their long-term business goals. We will continue to bring our clients' vision to life with purpose and creativity, combining strategic insight with flawless execution and building impactful experiences that inspire audiences.

Want to be part of our 2025 story? 

We’ve got a range of different ways for you to stay in touch over the coming months: 

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