August 3, 2023
11 Best Practices for Organising Sustainable Events
Why are sustainable events important for businesses today?
Sustainability is more than a trend, it’s a business imperative. Companies increasingly want to meet ESG and CSR goals while reducing environmental impact. By incorporating sustainable practices into your event strategy, you not only protect the planet but also enhance your brand reputation and engage your audience in a meaningful way.
What is a sustainable event?
A sustainable event considers environmental, social, and economic factors throughout planning and execution. From energy-efficient venues to socially responsible suppliers, a truly sustainable event minimises its footprint while maximising impact.
How can virtual events make your event more sustainable?
Virtual events leverage cutting-edge AV technology to create immersive experiences without the environmental cost of travel, accommodation, and large-scale catering. They’re a key tool in modern event marketing and event management strategies.
Why should you consider hybrid events for sustainability?
Hybrid events combine physical and virtual experiences, providing flexibility while reducing overall carbon impact. Seamless hybrid event design ensures all attendees, whether in-person or online, feel equally engaged and connected to your message.
How do you select a green venue for your corporate event?
Look for certifications such as LEED, IACC Green Star, or BOMA BEST. A certified venue demonstrates energy-efficient practices, eco-friendly design, and sustainable operations, forming a solid foundation for responsible event management.
Can LED lighting improve your event sustainability?
Switching to LED lighting significantly reduces electricity consumption, helping lower the environmental impact while offering modern, flexible lighting options for event design.
Why use digital signage and decorations at events?
Digital screens replace single-use décor, keeping content dynamic and engaging. Event agencies can use digital displays to communicate key messages, provide wayfinding, and wow audiences, all while cutting waste.
How can public transport reduce the carbon footprint of your event?
Choosing venues near public transport hubs and incentivising group travel or carpooling minimises car journeys. It’s a simple yet effective strategy for sustainable event planning and a positive attendee experience.
Why work with local vendors for your sustainable event?
Partnering with local suppliers reduces transportation emissions and supports the local economy. Local vendors bring unique insights and expertise that elevate event design and ensure your corporate event resonates with the community.
How does digital communication enhance sustainability at events?
Using event websites, email marketing, and digital invitations replaces printed materials. This not only reduces waste but allows you to tailor communication to attendee interests, enhancing engagement and your event marketing impact.
What is carbon offsetting, and why does it matter?
Carbon offsetting neutralises the emissions generated by your event. By investing in CSR-compliant environmental projects, your event leaves a lasting positive legacy and aligns with corporate sustainability goals.
How can sustainable catering reduce food waste?
Plan portions carefully, consider dietary requirements during registration, and choose eco-conscious suppliers. Sustainable catering ensures guests are satisfied while minimising food waste, a critical part of sustainable event strategy.
Why should you educate attendees about sustainability?
Integrating sustainability into your event agenda inspires attendees to adopt eco-conscious practices. Sharing your ESG initiatives and sustainability efforts reinforces your brand values and strengthens attendee engagement.
Ready to create a sustainable event that makes an impact?
Not sure where to start with sustainable corporate event planning? Our expert event planners at First Event can help you select eco-conscious venues, suppliers, and strategies that align with your ESG and CSR goals. Get in touch with our corporate event agency and let’s deliver your next sustainable event with style and impact.
Want to learn more about how we embed sustainability in every event? Visit our Sustainability Page.
