Event News, Trends & Industry Insights

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event community
Insights

Building Communities, Not Just Events

When was the last time an event made you feel something real? Not just entertained, but genuinely connected to a…

May 9, 2025
event attendees networking
Insights

Why Events Are the Cure for Loneliness – And How Brands Can Build Community

In an age of constant digital connectivity, loneliness is on the rise. In 2023, 8.4 million people in the UK…

April 29, 2025
event expo
Insights

The Marketing Illusion: Why digital alone won’t cut it anymore

The latest IPA Bellwether Report confirms what leading marketers already know: events aren’t just back, they’re dominating. In Q4 2024,…

April 24, 2025
Community event experience with crowd, stage, branding and tech
Insights

How to Align Your Event Strategy with Attendee Values and Drive Meaningful Impact

Now more than ever, attendees are seeking experiences that reflect who they are and what they care about. And it’s…

April 14, 2025
event attendees
Insights

Why Attendees Demand Events That Align With Their Values

impress your attendees. Today, people expect more. They want events that resonate with their values, support meaningful causes, and offer…

April 8, 2025
Tech at Events
Insights

How to Use Tech to Enhance Human Connection at Events

Technology often gets a bad rap for creating distance between people. But what if we flipped the script? What if,…

March 21, 2025
Event experiences
Insights

What Gen Z Can Teach Us About the Power of Tangible Experiences

While digital experiences dominate our everyday lives, Gen Z is leading the charge in redefining the value of real-world interactions.…

March 6, 2025

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