From Launches to Legacies: How Events Contribute to Long-Term Brand Building
When we think of legacy events that create cultural impact, we tend to picture historic moments like…
5 Ways Hosting a Conference Can Accelerate Your Business Growth
Conferences have come a long way from stale presentations and lukewarm coffee. When done right, they…
How creative and tech-led events can boost marketing strategies
Against the backdrop of vanishing marketing budgets, brands are now looking for new and effective wa…
Beyond Rewards: Rethinking Incentive Events for 2025
In today’s corporate events landscape, employees’ priorities are constantly changing. So when it…
Immersive Storytelling: Engaging Audiences in New Ways
Storytelling is a crucial tool for creating more profound and long-lasting engagement among your aud…
A Week in My Life: Jonny King, Senior Project Manager
After joining the business in 2022 a Senior Project Manager, Jonny King shares a recent week in his …
The Power of Personalisation
Personalisation is playing an increasingly critical role in how brands enhance their corporate event…
Enhancing Event Experiences with AI: Efficiency and Engagement
The impact of AI in event management has immense potential for revolutionising event experiences as …
Everything You Need to Know About Hybrid Events in 2025
All events typically fall into one of three categories: in-person, virtual, or hybrid. And in 2025, …
How to Make the Most Out of Your Post-Event Feedback
At First Event, we live and breathe the power of feedback. For us, post-event feedback isn’t just …