Connecting An Industry In Istanbul BMF Conference 2023
Client
Overview
The Builders Merchants Federation (BMF) is the UK’s only trade association representing builders’ merchants and suppliers in the construction sector. With over 950 members and a £44bn combined annual turnover, it’s a cornerstone of the industry.
For more than 30 years, the BMF All-Industry Conference has been a key date in their calendar; the go-to event for strengthening supplier-merchant relationships, sparking collaboration, and driving the industry forward.
In 2024, the brief was clear: take the conference overseas to Istanbul and make it the biggest and best yet.




The Challenge
For over three decades, the BMF All-Industry Conference has been a trusted space for building relationships in the construction sector. But after so many successful years, the 2024 brief raised the stakes:
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Move the conference to Istanbul, a vibrant city bridging Europe and Asia, and make it feel fresh and exciting without losing the familiar spirit of the event.
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Unite 400+ delegates. Ensure suppliers and merchants could meaningfully connect through structured networking and organic social opportunities.
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Elevate expectations. The client wanted it to be the biggest and best in its 30+ year history.
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Balance insightful keynotes and workshops with authentic local culture, creating a programme that felt seamless, inspiring, and truly memorable.
Our Solution
We designed an experience that fused flawless organisation with meaningful moments of connection.
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Seamless journey
A branded registration site, clear pre-event comms, and meticulous delegate management ensured everything ran smoothly from sign-up to arrival. Onsite, cohesive branding and AV created a professional, polished backdrop.
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Impactful programme
Across three days, the programme perfectly balanced business with culture; from leisure activities and a vibrant Turkish-themed welcome on day one, to impactful keynotes, workshops, and high-energy merchant-supplier “speed dating” on day two and valuable networking opportunities throughout.
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Show-stopping finale
The Gala Dinner at Istanbul’s Çırağan Palace delivered unforgettable entertainment, fine dining, and a charity auction, the perfect close to the weekend.


Why
It Worked
The conference didn’t just meet expectations, it smashed them.
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83% of attendees said it was the best-organised conference they had ever attended.
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80% rated the hotel facilities as the best yet.
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Feedback across the board confirmed this was the standout event in the BMF calendar.
“Truly memorable event and definitely our best ever!” – BMF Client
“Best conference we have ever attended; the whole event was perfect.” – Sponsor
“Best event ever – you and the team knocked this out of the park.” – Delegate
Because we focused on what matters most: human connection. By blending world-class logistics with immersive local experiences, we created an environment where real conversations, new partnerships, and lasting memories could flourish.


Explore More
Want to see how we create an unmissable event? Explore our conference services or get in touch with our expert event team.