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Uniting Blockchain for a Historic Moment

Conference

Industry: Blockchain
Attendees: 300+
Location: University of Buenos Aires

The Challenge

This event was a culmination of years of dedication, bringing together stakeholders from across the globe to discuss the decentralization of governance, cast a decisive vote, and celebrate their collective achievements, therefore we need to: 

  • Create an engaging, week-long experience that reflects the importance of the occasion.
  • Design a high-impact signing ceremony that was broadcast to a global audience.
  • Ensure global participation by integrating live two-way communication.

 

 

 

The Solution

Curated experiences for community engagement, including: 

  • Evening dine-arounds in local Buenos Aires restaurants, allowing attendees to explore the city.
  • A Welcome Dinner, sponsored by the Cardano Foundation, featuring keynote speeches.
  • An authentic Asado (Argentinian BBQ) to immerse guests in the culture.

Incorporating global participation and symbolism through: 

  • A live two-way communication link ensuring those not in Buenos Aires could fully engage in the discussions and vote.
  • Live-streaming the discussions and signing across multiple social platforms to include the wider community.

A grand finale worthy of the achievement included:

  • A gala dinner, featuring a mesmerising performance of tango dancers.
  • A spectacular outdoor celebration, where attendees gathered on the university steps, surrounded by local drummers, and an electrifying atmosphere of unity and triumph.

The Results

  • The vote passed with over 75% approval, marking a historic milestone in the decentralization of governance.
  • 17K+ live-stream views across platforms amplified the moment beyond Buenos Aires, ensuring global participation.
  • Attendees left inspired, connected, and celebrated, with an experience that honoured their contributions and cemented their shared vision.

By blending immersive cultural experiences, high-caliber production, and seamless global integration, we delivered a monumental occasion worthy of the community’s dedication and vision for the future.